A Quit Smoking Education Program For Parents Assignment

A Quit Smoking Education Program For Parents - Assignment Example Instead, what works for one may not work for another user, and vice versa. Nonetheless, certain key factors (a ‘best-practice’ process) assist most people to quit: the user should make the decision to quit; set a quit date; prepare on how to react to quitting obstacles; getting support family, friends or even successful quitters; if necessary, get medication; and finally stay quit by finding ways to deal with relapse and sustaining the quit status (Stead et al., 2008). In order to generate a cost-effective delivery model, and eventually succeed in implementing an improved curriculum, a healthy canteen, a staff exercises group and a school vegetable garden. For an improved curriculum, a number of decisions and planning steps need to be followed when preparing each aspect. The instructors should equip themselves for the challenge, without continuous training ensured to equip them with the necessary skills; both in helping the users opting out of smoking as well as those in need for advice against the practice. Once the course has been developed, assessment instruments should also be generated in form of checklists, objective tests, or rubrics (Jarvis & Wardle, 1999). However, for the medical attention that might be required by the smokers battling with relapse, the medical staff should ensure availability, sustainability, and continuity. As such, patients can benefit from ‘walk-in’ sessions, appointment and patient-follow-up system, and availability regardless of pharmacist workload. Jarvis, M, & Wardle, J. (1999). Social patterning of individual health behaviors: the case of cigarette smoking. In Marmot M, Wilkinson R, editors Social determinants of health. Oxford: Oxford University  Press.

International Finance Essay Example | Topics and Well Written Essays - 2000 words - 2

International Finance - Essay Example In this age of globalisation, many companies conduct businesses in countries other than their own. With opportunities in new markets come various types of risks—business risks, macro environmental risks, as well as foreign exchange risks (Pattichis et al. 2004). When a company conducts a business outside the country where it is based, the company is said to be exposed to some foreign exchange risks, where the fluctuations in the differences between the home countrys currency and the host countrys currency may result in adverse impacts in the companys income from international operations, as well as its balance sheet. In this age of globalisation, many companies conduct businesses in countries other than their own. With opportunities in new markets come various types of risks—business risks, macro environmental risks, as well as foreign exchange risks (Pattichis et al. 2004). When a company conducts a business outside the country where it is based, the company is said to be exposed to some foreign exchange risks, where the fluctuations in the differences between the home countrys currency and the host countrys currency may result in adverse impacts in the companys income from international operations, as well as its balance sheet. Companies need to protect themselves from these risks; a drastic change in the exchange rate between the home countrys currency and that of the host country can result in significant gains or losses (Nazarboland 2003). Aside from this, those which are otherwise very profitable international ventures of the company, due to fluctuations in the foreign exchange rate, may seem to be a losing business. For companies that have significant foreign direct investments across the globe, in order to assess more accurately the performance of their international subsidiaries, managing the foreign exchange risk is very important (Collier et al. 1990). Also, these differences will have a

Satelite Distribuidora de Petroleo Case Study Example | Topics and Well Written Essays - 1000 words

Satelite Distribuidora de Petroleo - Case Study Example From the high-interest rate expenses, SAT may face liquidity problems and risks. This risk will make SAT lack sufficient funds to facilitate its ongoing operations The main drive towards investing is the desire to create value. Therefore, some of the financial issues that Darby would be concerned about are the future returns that this investment will earn it. In addition, it will be concerned about the initial investment cost and the shareholding. Besides, Darby will study the past financial performance of SAT through both trend and ratio analysis in order to make an informed decision. The legal issues to be considered revolve about the nature of the relationship being created with regard to the Brazilian Company Law. This will involve issues to do with the minimum shareholding and control, rights and duties of each party. Closely to this are the governance issues that Darby will have to consider. I order to ensure that its interests were taken care of, it could be concerned that it is represented by demanding key executive positions and board seats (Applegate and Minardi). Darby is likely to reap immensely big by investing in SAT. This will arise from the already proven track record, and milestone SAT has taken to be among the most reputable firms in this industry (Applegate and Minardi). This gives rise to goodwill, which further assures it of continued market expansion and customer loyalty. Its team of able and strategic-minded executives has been screening the market for new opportunities and has diversified SAT’s single commodity to a line of them. In itself, this presents, SAT as a unique investment opportunity. The continued growth and expansion will make the SAT’s stock to increase in price thereby maximizing Darby’s value in it. However, there are also costs and losses related to this investment. The major losses that Darby stands to face when it invests in SAT are associated with the financial risks. These

International Finance Essay Example | Topics and Well Written Essays - 2000 words - 2

International Finance - Essay Example In this age of globalisation, many companies conduct businesses in countries other than their own. With opportunities in new markets come various types of risks—business risks, macro environmental risks, as well as foreign exchange risks (Pattichis et al. 2004). When a company conducts a business outside the country where it is based, the company is said to be exposed to some foreign exchange risks, where the fluctuations in the differences between the home countrys currency and the host countrys currency may result in adverse impacts in the companys income from international operations, as well as its balance sheet. In this age of globalisation, many companies conduct businesses in countries other than their own. With opportunities in new markets come various types of risks—business risks, macro environmental risks, as well as foreign exchange risks (Pattichis et al. 2004). When a company conducts a business outside the country where it is based, the company is said to be exposed to some foreign exchange risks, where the fluctuations in the differences between the home countrys currency and the host countrys currency may result in adverse impacts in the companys income from international operations, as well as its balance sheet. Companies need to protect themselves from these risks; a drastic change in the exchange rate between the home countrys currency and that of the host country can result in significant gains or losses (Nazarboland 2003). Aside from this, those which are otherwise very profitable international ventures of the company, due to fluctuations in the foreign exchange rate, may seem to be a losing business. For companies that have significant foreign direct investments across the globe, in order to assess more accurately the performance of their international subsidiaries, managing the foreign exchange risk is very important (Collier et al. 1990). Also, these differences will have a

William Shakespear Research Paper Example | Topics and Well Written Essays - 750 words

William Shakespear - Research Paper Example In 1582 when he was eighteen years old, Shakespeare married Anne Hathaway who was eight years older than him. She bore him three children, Susanna as the first born and twins who were named Judith and Hamnet. Shakespeare and his family lived in London. Much is not known about Shakespeare life from 1584 to 1592 (Buckley 1417). Shakespeare worked with Lord Chamberlain's Men acting company. In 1592, Shakespeare presented Henry VI, King John and Titus Andronicus, plays that many think that he could have written during his lost years. Their quality varied significantly and showed that Shakespeare adapted them from existing scripts. He also wrote poems, presenting one of his greatest poems in 1593 called Venus and Adonis. This was followed by the Ravishment of Lucrece, which was written in 1594 (Tejvan 2009). Besides writing poems and plays, Shakespeare also worked as an actor. In 1609, a book containing one hundred and fifty four sonnets written by Shakespeare was published. Some of the n otable plays written early in his life are Romeo and Juliet, A Midsummer Night's Dream, Richard III, and the Taming of the Shrew. In the last half of his career, Shakespeare wrote his greatest plays that included, King Lear, Othello, Hamlet, and Macbeth. He is said to have introduced approximately three thousand words to the English language through his work in literature. In 1616, he died in his hometown of Stratford at the age of fifty two (Tejvan 2009). Review of the Merchant of Venice The Merchant of Venice is a comedy written by Shakespeare. The play is about Antonio, the merchant of Venice, his friends and his adversary, Shylock who is a money lender. Basssanio, Antonio’s close friend, wants to marry Portia, a smart beautiful lady with a vast inheritance (Sokol 209). However, Bassanio does not have the money to travel to Portia’s home and goes to Antonio to borrow some money. Antonio’s money is held up in the sea as his boats have not returned from a busin ess voyage. Antonio tells Bassanio to borrow three thousand ducats from Shylock, which Antonio will pay once his ships arrive from the business trip. Shylock agrees and puts stringent measures because he dislikes Antonio, where he insists on cutting a pound of flesh from his torso if the money is not paid back on the date agreed upon (Corbett 2009). Shylock has a beautiful daughter who falls in love with Lorenzo, a friend to Bassanio. As Bassanio leaves to meet Portia, Jessica also escapes with a sizeable amount of Shylock’s wealth and elopes with Lorenzo (Sokol 210). At Portia’s home, Bassanio and his entourage are welcomed and it becomes apparent that Portia likes him and would want him to pass a test that his father had designed. Portia’s father had prepared three boxes made of different materials, some being expensive while one was not. For any man to marry Portia, he had to select the box with Portia’s portrait. The play shows that a few wealthy suit ors had failed but Bassanio succeeded (Corbett 2009). Bassanio now has won Portia, Lorenzo has Jessica but one problem arises. Antonio’s ships have not arrived meaning that his debt to shylock debt has not been paid. Portia agrees to pay the amount and even multiply it but since Shylock resents Antonio, he refuses and insists on his day in court. Portia disguised as an attorney, defends Antonio without his or Bassanio’s knowledge. Shylock demands for justice, which is the pound of flesh and the witty Portia asks him to cut Antonio flesh but on one condition. Antonio should not bleed since the contract did not include the shedding of blood. Antonio wins the case and Portia reveals herself later to Bassanio as he had

Las Meninas Essay Example for Free

Las Meninas Essay The aim of this paper is to analyze Diego Velazquez’s painting â€Å"Las Meninas†, one of the most impressive and controversial art pieces in history. The content and the message of the painting â€Å"Las Meninas† provides much food for thought. On the picture we can see the artist himself as he works at a canvas, but we can’t see what exactly he is painting; he is not alone in the studio. A group of seven is situated in the front part of the studio. Infanta Margarita is in the centre of the group. Infanta is accompanied by two maids of honour; one is serving her a refreshing drink. We also see Margarita’s playmates – a male and female dwarfs; one of them is teasing a sleepy dog. Two grave adults stand slightly farther than Infanta. The interior of the studio is also rendered with great attention and mastery. Velazquez is an unsurpassed master in light and shadow and delicate harmony of colours. There exists a variety of possible interpretations of this brilliant picture. The enigma of â€Å"Las Meninas† is connected with the following question: what painting is Velazquez working at? One of the possible interpretations suggests that the royal couple sits for the portrait, because we see them in the mirror on the opposite wall. But such an explanation contradicts some important facts. From history, King Philip IV and her second wife Marianna do not have any portrait where they would be portrayed together done by Velazquez. Therefore we may consider the hypothesis that Infanta Margarita herself sits for the painting. Velazquez caught the moment when the King and the Queen were entering the room as the mirror restores visibility to that which resides outside our view. Some personages have already noticed them – Infanta Margarita, the maid of honour standing to the right from Infanta and also the painter who interrupted his work to greet the royal couple. The symbolism of the painting is complex. The figures on the painting form a circle which is traditionally considered a symbol of the devotion and service. Scholars believe that a horoscope is concealed in â€Å"Las Meninas† (Vasilakis, 1997). French philosopher and historian Michel Foucault, one of the most influential public figures of the 20th century in European and American intellectual circles, has always been fascinated by the painting. His interest in Velazquez’s â€Å"Las Meninas† is associated with the painting’s preoccupation with exploring two philosophical concepts Foucault explored extensively in his works, namely the concept of the gaze and the concept of representation. The fact that the painter (a self-portrait of Velazquez) is looking at something that is supposed to be invisible to the spectator invites those regarding the painting to apprehend themselves. Thus, spectators are prescribed an active rather than passive role in observing the painting: â€Å"We are observing ourselves being observed by the painter, and made visible to his eyes by the same light that enables us to see him. And just as we are about to apprehend ourselves, transcribed by his hand as though in a mirror, we find that we can in fact apprehend nothing of that mirror but its lustreless back. Foucault’s exploration of the process of observation is based on the interactionist approach to knowledge creation. As OFarrell (2008) informs, â€Å"Foucault uses the word [gaze] to refer to the fact that it is not just the object of knowledge which is constructed but also the knower. † The painting represents spectacle-as-observation, given that the painter and other figures look at the painter’s models that should remain invisible to the spectator. Yet the spectator can see the painter’s models, King Philip IV and his wife, in the mirror that is placed at the wall in the back the room. While spectators can see the figures in the mirror, the painter himself or anyone of his posse are not looking at the mirror, so it remain invisible for them. Foucault (1994) notes that â€Å"[t]here are, it is true, some heads turned away from us in profile: but not one of them is turned far enough to see, at the back of the room, that solitary mirror, that tiny glowing rectangle which is nothing other than visibility, yet without any gaze able to grasp it, to render it actual, and to enjoy the suddenly ripe fruit of the spectacle it offers. † This phrase calls into the question the foundations of solipsism – whether objects actually exist if not regarded, observed, gazed at by a living being. Foucault’s statement that the mirror is not rendered actual by anyone looking at it suggests that the painting implicitly probes the concept of solipsism. The notion of gaze, central to the analysis of the painting, is linked to a variety of other, more substantial philosophical issues. For example, Foucault’s interest in the problem of representation stems from his conviction that representation is inherently linked to knowledge. Las Meninas,† by virtue of its spatial organization, allows application of deconstructive techniques to analyzing the painting itself and critically reflecting on concepts that are employed in this analysis. As Denzin (2007) notes, â€Å"a deconstructive reading engages four paired terms: (1) the real and its representations in a text; (2) text and author; (3) presence and lived experience; (4) subjects and their intentional meanings† (p. 69). The painting offers an opportunity to reflect on all these relationship in order to arrive at the correct judgment about the nature of representation. Foucault believes that Classical representation as defined in pre-Renaissance period based on equating thought and representation (i. e. the process of thinking was defined as using ideas to represent objects) was limited in its inability to explore the real meaning of representation. The problem of the relation between reality and its representations is solved differently under different epistemological regimes. Classical representation implies that the relation between reality and its representations is not the one of resemblance, since there are no characteristics of the idea that are themselves the representation of the object. Classical representation suggests that knowledge means having ideas that represent what a person knows. Descartes in his exploration of representation uses the concept of objective and formal reality for counterpositioning the object in the real world and the idea of that object in human thought. He discusses the sun as an example of interrelation between the two realities: the representation of the sun in human thought is a small two-dimensional circle in the sky, while the formal, or real sun is huge and spherical (Berreitter, 2000). Foucault poses a question of how can humans verify whether representations of objects are adequate. It is an impossible task since for the reason it will require comparing idea with the object independently of its representation. However, humans do not know object – only their representations. As Stanford Encyclopedia of Philosophy (2008) informs, â€Å"[t]he only possibility is that the idea itself must make it apparent that it is a representation. The idea represents the very fact that it is a representation. † This is precisely why Foucault (1994) believes in the exceptionality of â€Å"Las Meninas. † Due to the spatial organization of the painting, â€Å"the necessary disappearance of that which is its foundation of the person it resembles and the person in whose eyes it is only a resemblance. This very subject which is the same has been elided. And representation, freed finally from the relation that was im ¬peding it, can offer itself as representation in its pure form. † Therefore, â€Å"Las Meninas† is a unique painting that is able to provoke an in-depth exploration of core philosophical concepts. The fact that the painter is gazing at something that is visible to spectators in the mirror which the figures at the painting do not observe implies that the painting goes beyond the limits of Classical representation and calls for a deconstructive reading of the artwork.

Marketing :: essays research papers

The Brand/Product: 1.Attributes: The attributes are the product's primary characteristics, both physical and functional. They are what the consumer might recognize first about the product through the five senses. The physical attributes are what make the product what it is. They are scent, texture, package, contents, variety and price. The functional attributes are shown by how the products work. They include sun protection, moisture for the skin and an attractive promotion. 2. Benefits: Benefits are what the actual product attributes can do for the consumer. It is important to make these benefits different from the competition's. Each physical attribute possesses certain benefits that satisfy the consumers wants. The scent of our product is what makes our lotion so different. None of our competition brands have a scented sun tan lotion on the market that is targeted at our segment; the only other is Coppertone Kids' varieties (5). Our lotion comes in a very appealing scent that makes the consumer feel comfortable and excited about putting sun tan lotion on their bodies. There is no overbearing or strong oily scent like some lotions, and there is no fake odor like the "coconut" tanning oils that are on the market today (1). All of this was taken into consideration when we came out with our light, refreshing and mild- scented fragrance called "Summer Rain." All of our varieties of lotion will be in this scent because it is one that can be appealing to all different types of people, not just our target market. The texture is non-oily and does not feel too heavy on the skin. This is important because when people use our product, they will be pleased that they do not have to worry about clogs pores that may lead to acne. It also leaves the skin feeling healthier because of the natural moisturizers. Our lotion comes in three different varieties for different skin types. We have lotion for normal skin, dry skin, and oily skin. Each lotion has certain amounts of Vitamin E, aloe and vera and other moisturizers so that the skin will "always return to its natural balance" as it is used (4). The contents of our product are always organic and pure. We use only the finest and botanical ingredients, all carefully tested for purity and effectiveness. (4) This makes the product safer to use for the consumer and for the earth. It is clean and refreshing, not oily and irritating.